IFFB – International Factory for Food and Beverages (“IFFB,” “we,” “our,” or “us”) is committed to protecting your personal information. This Privacy Policy explains what data we collect when you visit our website or contact us, how we use it, and what rights you have over it.
This policy applies to all visitors and business contacts globally, and is designed to meet the requirements of applicable privacy laws including the EU General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA), and equivalent regulations worldwide.
Who We Are
IFFB is a beverage co-packing and private label manufacturing facility based in Hsoun, Lebanon. We operate internationally, supplying clients and distributors across the Middle East, Europe, Africa, and beyond.
For the purposes of applicable data protection law, IFFB is the data controller responsible for the personal data collected through this website.
Data We Collect
We collect personal information in the following ways:
| Category | Examples | Source |
|---|---|---|
| Contact information | Name, company name, email address, phone number, country | Contact and inquiry forms |
| Business information | Job title, industry, project requirements | Contact and inquiry forms |
| Usage data | Pages visited, time on page, referring URL, browser type, device, IP address | Automatically via cookies and analytics |
| Communication data | Content of messages you send us via email or the website | Direct communication |
| Technical data | Cookies, session identifiers, approximate geolocation (country/city) | Automatically via your browser |
We do not collect sensitive personal data (such as health information, payment card details, or government IDs) through this website.
How We Use Your Data
We use the personal data we collect for the following purposes:
- Responding to inquiries – to reply to your messages, quote requests, and business questions.
- Business communication – to share product information, catalogs, or updates you have requested.
- Website improvement – to understand how visitors use our website and improve its content and functionality.
- Analytics – to measure website traffic and performance using tools such as Google Analytics.
- Legal compliance – to meet our obligations under applicable laws and regulations.
- Security – to detect and prevent fraudulent or unauthorized access.
We do not use your data for automated decision-making or profiling that produces legal or similarly significant effects.
Legal Basis for Processing (GDPR)
If you are located in the European Economic Area (EEA) or the United Kingdom, we rely on the following legal bases to process your personal data:
- Legitimate interests – responding to business inquiries, improving our website, and ensuring security.
- Consent – for non-essential cookies and marketing communications (where you have opted in).
- Legal obligation – where processing is required by law.
- Contract performance – where processing is necessary to fulfill a request or agreement with you.
Cookies & Tracking Technologies
Our website uses cookies and similar technologies. Here is a summary of what we use:
| Type | Purpose | Can be declined? |
|---|---|---|
| Essential | Required for the website to function (session management, security) | No – necessary for operation |
| Analytics | Track visitor behavior and measure page performance (e.g., Google Analytics) | Yes – via cookie banner |
| Functional | Remember your preferences (language, region) | Yes – via cookie banner |
| Marketing | Track visits from ads (e.g., Google Ads conversion tracking) | Yes – via cookie banner |
You can manage your cookie preferences through your browser settings or our cookie consent banner. Please note that disabling certain cookies may affect how the website functions.
Sharing Your Data
We do not sell your personal data. We may share it with trusted third parties only where necessary:
- Service providers – website hosting, analytics platforms (e.g., Google Analytics), and email service providers that help us operate this website. These parties process data only on our behalf.
- Legal authorities – if required by law, court order, or governmental authority.
- Business transfers – in the event of a merger, acquisition, or sale of assets, your data may be transferred as part of the transaction.
All third parties we work with are required to handle your data securely and in compliance with applicable privacy laws.
Data Retention
We retain personal data only for as long as necessary for the purposes it was collected, or as required by law:
- Inquiry and contact data – up to 3 years from your last interaction, unless a business relationship continues.
- Analytics data – typically 14 months (Google Analytics default) or as configured.
- Legal records – as required by applicable Lebanese and international law.
When data is no longer needed, we securely delete or anonymize it.
Your Rights
Depending on your location, you may have some or all of the following rights regarding your personal data:
Request a copy of the personal data we hold about you.
Ask us to correct inaccurate or incomplete data.
Request that we delete your personal data (“right to be forgotten”).
Ask us to limit how we process your data in certain circumstances.
Receive your data in a structured, machine-readable format.
Object to processing based on legitimate interests or for marketing.
Where processing is based on consent, withdraw it at any time.
California residents will not be discriminated against for exercising their rights.
To exercise any of these rights, please contact us using the details in Section 13. We will respond within 30 days (or within the timeframe required by applicable law).
Security
We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. These include secure server infrastructure, encrypted data transmission (HTTPS), and access controls.
While we take reasonable precautions, no method of internet transmission or electronic storage is 100% secure. If you believe your data has been compromised, please contact us immediately.
International Data Transfers
IFFB is based in Lebanon. If you are located in the EEA, UK, or other regions with data transfer restrictions, your information may be transferred to and processed in countries that may not have the same data protection laws as your jurisdiction.
When we transfer data internationally, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses (SCCs) approved by the European Commission, or equivalent mechanisms as required by applicable law.
Children’s Privacy
Our website is intended for business and professional audiences. We do not knowingly collect personal data from individuals under the age of 16. If you believe we have inadvertently collected data from a minor, please contact us and we will delete it promptly.
Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we do, we will revise the “Last updated” date at the top of this page.
We encourage you to review this policy periodically. Continued use of our website after any changes constitutes your acceptance of the updated policy.
Contact Us
If you have any questions about this Privacy Policy, wish to exercise your rights, or want to raise a concern about how we handle your data, please contact us:
IFFB – International Factory for Food and Beverages
📍 Hsoun, Lebanon
We aim to respond to all privacy-related requests within 30 days.